I shot this back in August. The feeling is bold, colourful streetwear and showcases an array of emerging menswear designers including; Matthew Miller, Alexander Lamb, Megan Christie and Rose Dent. Do take a look at the published shoot in WJ magazine.
Photography: Christopher Fields and Susan Campbell
Styling: Faye Heran and Kofi Owusu
The idea is creating this new uniform for men and embracing this idea that we all talk about: pushing boundaries within menswear. Silhouettes that we’ve missed out on from the Cristobal Balenciaga days, whilst keeping a utilitarian and military handwriting. There is internal harnessing within the garments so you feel you are connected to the shape, as well as different empire lines and proportions that haven’t really been done in menswear. It’s about creating something a bit more interesting.